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Web Wizard for Hire
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Design Brief

Home » Design Brief

Design Brief

In order to start your project with a strong foundation, we'd like to find out more about you and your company, as well as your goals for your new website. Please fill out this form as completely as possible.

  • Company Profile

    To start, we'd like to learn more about your company or organization.
  • Tell us your name, or the name of the person who will be the main contact for this project.
  • Tell us your email address, or the email address of the person who will be the main contact for this project.
  • Tell us a bit about your company- who you are, what you do, who you work for, and some basic history of the company leading up to the present day.
  • Tell us about the product or service (or something else) you're looking to promote with the new website.
  • What our your goals for the immediate future? Are you looking to increase inquiries/sales, improve your corporate image, reach more customers? What have you tried so far, and what has or hasn't worked well?
  • Who is your target market? Do you serve a small niche, a local group of customers, or a broader market? Is there a specific gender or age group that you hope to reach?
  • Who are your main competitors? What sets you apart from them? Please look up the websites of 3 individuals or businesses, local to you or similar to you that offer similar products or services and list them in the fields below, then tell us a bit about them here. We'll take a look at how we can set your site apart from the others.
  • Please enter the link to your competitors website.
  • Please enter the link to your competitors website.
  • Please enter the link to your competitors website.
  • Current Website Profile

    We'd like to hear a bit about your current website (if you have one).
  • Do you have a website currently?
  • Please provide us with the link to your current website, so we can review it.
  • Tell us how you feel about your current website. Which parts of it do you like, which parts don't you like? What has worked well, and what hasn't? What are you looking for in a re-design?
  • What content would you like to keep the same, and what content would you like to change? Are you looking to add new features to your new site?
  • New Website Profile

    Please tell us a bit about your goals and vision for your new website.
  • What are your specific goals for this new website, and how will you know when you have reached them?
  • What qualities of your business or product would you like to see represented in the new design? What is the most important impression you'd like to leave on prospective customers?
  • Please browse online to find some websites that inspire you. We can provide a variety of design inspiration articles if you'd like. Choose at least 3 sites that appeal to you and list their links in the fields below.

    What do you like about these websites? Is it the color, fonts, layout, content, graphics or photos? Does the website bring out a particular feeling or impression? What about these websites would you like to see in your new site?
  • Please enter the link to a website that inspires you, and tell us what you like about it it above.
  • Please enter the link to a website that inspires you, and tell us what you like about it it above.
  • Please enter the link to a website that inspires you, and tell us what you like about it it above.
  • Is there another website that inspires you? Please enter the link here, and tell us what you like about it it above.
  • Is there another website that inspires you? Please enter the link here, and tell us what you like about it it above.
  • Please visit Adobe Kuler and use their color wheel tools to find 4-5 colors that you like. These aren't set in stone, just a way to provide an idea of what you like. You can copy and paste the HEX values from the bottom of the color box when you find one you like. Please paste those here, and feel free to write a bit about the colors if you want.
  • Please visit Google Fonts and choose 3-4 fonts that you like and paste the names of them or links to them here. Again, these aren't set in stone, we just want to generate ideas and see what you like. If there are specific fonts outside of Google Fonts that you want to use, feel free to write that instead, just keep in mind some fonts require a paid license to use, whereas Google's are free.
  • If you have materials for your business that you currently use, such as a logo, marketing materials, etc. please attach them below, and tell us about them here. Let us know how you would like to use them, or if you would like to keep the new design consistent with your current company image.
  • Drop files here or
    Max. file size: 32 MB, Max. files: 8.
      If you have branding or other essential materials you'd like to use in your website design, please upload them here, and tell us about them in the field above. We'll collect additional materials such as copy and images later, so no need to upload those now.
    • Any additional thoughts, comments, or questions? Remember, the more information you provide here, the more closely we can match your ideal vision for your site.

      Thanks for taking the time to fill out this form, it's an important and helpful step in the design process.

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